Roadside strip show on the way

Thursday 11 September 1997 23:02 BST

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The advertising guru who raised temperatures with the Wonderbra ads is hoping to raise them a little further with his latest innovation - a 20-foot high billboard model who actually strips.

The advertisement, devised by Trevor Beattie for Pretty Polly tights, uses motorised billboards to show a model first in a little black dress, then stripped to her tights. The striptease will take place every few seconds on seven roadside sites around the country, and the AA today issued a reminder to male motorists to keep their eyes on the road.

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Roadside strip show on the way

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